Besides offering offering flights to the above said destinations, users can preorder their food online for the flight to enjoy 20% discount on the actual food price on board. Besides that AirAsia.com also offers other travel services, for example “GoHoliday, GoCar, Gohostel and GoMedic”
On the home page of AirAsia.com, there is an option where consumers can choose for the language that they prefer and destination which they are from. These options reflect the “user-friendliness” of AirAisa.com that enables consumers to be able to access AirAsia.com that are part of AirAsia.com’s success.
The search engine for ticketing services provided by AirAsia.com is useful and specific. It has the option of “single or return” flight. It then require user to key in the origin and destination that the user are planning to go. Then user keys in the date that of the departure and arrival of their flight, and choose the numbers of tickets they which to book. The search engine will then scope down to the tickets that are available from the information that users provided.
The success of this e-commerce site needs no explanations as it is the leading low cost fare site in South East Asia and it is recently named the “World’s 50 most innovative company” by Fast Company. The success of AirAsia originates from the success of their e-commerce site that enables them to slash cost and then pioneers them to be at the top of the trade.